Customer Care
Answer Amazon buyer messages with AI-drafted replies, issue refunds, replacements and return labels, and prepare A-to-Z claim appeals.
What it's for
Customer Care is where you answer your buyers. OrderPilot brings in your Amazon buyer messages, shows each conversation next to its order, and writes a draft reply with AI for you to check and send. From the same screen you can refund, send a free replacement or email a return label.
The Claims view lists Amazon A-to-Z claims with the evidence OrderPilot collected and a drafted appeal for you to paste into Seller Central.
Where to find it
- Sidebar → Customer Care → Emails
- Sidebar → Customer Care → Claims
- Or press Alt+M anywhere in OrderPilot to jump to Emails.
You need the Customer Care permission to see these pages.
The screen at a glance
Top of the page
- Status badge next to the title shows how Customer Care is set up:
- Fully automatic — replies are drafted and sent without approval.
- Drafting — approval mode — replies are drafted; a person approves each one.
- Importing only — messages come in, but nothing is drafted.
- Off — set up when ready — nothing is running yet.
- Amazon / Walmart tabs — Amazon shows a count of conversations waiting for a reply. Walmart messages are coming soon.
Filters
- Response needed — only conversations waiting on you. All emails — everything.
- Search — order number, OrderPilot order number, SKU, ASIN or customer name.
- Newest first / Oldest first — conversations needing a reply always stay on top.
- Type — Package didn't arrive, Damaged or defective, Wrong item, Return request, Refund request, Cancel order, Shipping & tracking, Other.
Conversation list (left)
Each card shows the buyer's name, the start of the last message, the order number, the time and the number of messages. A blue number means messages waiting for a reply; a ✓ means answered. The list updates by itself every 15 seconds.
The conversation (middle)
- Header: buyer name, "to answer" or "answered", the order number (click to open the order in Seller Central), Listing (opens the product page on Amazon) and Seller Central (opens this conversation in Seller Central).
- Messages: the buyer's on the left, yours on the right in green, with who sent it and how ("approved & sent by …", "auto-sent", "refund confirmation" and so on). Click show full email to see the whole email instead of just the buyer's words. Buyer photos show as thumbnails — click one to compare it with the listing images side by side.
- Reply box with the draft, and the reply buttons.
- Actions row for refunds, replacements and return labels (when turned on in Settings and replies are not fully automatic).
Order panel (right)
The product, order number, status, a live Delivery status (click it to re-check with the carrier), order date, ship-by and deliver-by dates, carrier, tracking and ship date. Below that, Full order & listing, Refund… and Replacement…. A note warns you if no vendor has the item in stock.
A blue Case summary card sums up long conversations in a few sentences.
Buttons and actions
| Button | What it does |
|---|---|
| Shortcuts | Shows the keyboard shortcuts. |
| Check mailbox now | Checks for new buyer messages straight away (it runs in the background; the lists refresh a few times as it works). |
| Policies | Opens your reply policies — the rules the AI follows. |
| Approve & send | Sends the reply in the box to the buyer. The message shows as sent at once. |
| Draft with AI / Redraft with AI | Writes (or rewrites) a reply for you. Always read it before sending. |
| Compose… | Pick the building blocks of the reply, then Draft from selected. |
| No response needed | Marks the message as not needing a reply. It leaves the Response needed list. |
| Write another reply | On an answered conversation, opens a box for a follow-up. Send follow-up sends it. |
| Issue refund / Refund… | Opens the refund window (below). |
| Replacement / Replacement… | Opens the replacement window (below). |
| Send return label | Shows a weight box (in ounces) and Buy cheapest label & email it. Click it twice to confirm: OrderPilot buys the cheapest return label and emails it to the buyer. This spends money. |
| Full order & listing | Opens the order and its listing side by side. If the order has several products, buttons at the top switch between them. |
| Listing | Opens the product page on Amazon in a new tab. |
| Seller Central | Opens this conversation in Seller Central in a new tab. |
Refund window
| Button | What it does |
|---|---|
| Full refund | Refunds everything the buyer paid for the items. |
| Refund this % | Refunds a percent of the item total. |
| Refund this $ | Refunds a dollar amount. |
| Cancel | Closes without refunding. |
Refunds go through the real marketplace refund and can't be undone from OrderPilot. If the order is already refunded, the window says so, and the refund buttons turn light red and show "Refunded".
Replacement window
Shows each item with how many were ordered. Change the numbers if only some units need replacing.
| Button | What it does |
|---|---|
| Send full replacement | Creates a free replacement order for everything. |
| Send the quantities above | Creates a replacement for the numbers you typed. |
| Cancel | Closes without creating anything. |
The replacement is free for the buyer. It routes to a vendor and ships like a normal order. For part of a multipack, use a partial refund instead.
Compose building blocks
Pick any of: Apologize, Ask for photo, All units or some?, Partial refund %, Full refund, Replacement, Refund-or-replace choice, Return label, Tracking status, Ask to wait 48h, We will follow up, Warm close. Add a specific point in the text box if you like, then click Draft from selected. The reply covers exactly what you picked.
Refund percent chips
If a draft offers a partial refund, it contains a placeholder [REFUND_%]. Pick 5% to 30%, or type another percent and click OK. You can't send until the placeholder is replaced.
If a draft promises a full refund or a return label, a note under the box tells you whether OrderPilot will do it automatically when you approve, or whether you need to use the action buttons after sending.
How to answer a buyer
- Open Customer Care → Emails. Leave Response needed selected.
- Click the first conversation.
- Read the messages, the order panel and the case summary.
- If there is no draft, click Draft with AI (or use Compose…).
- Edit the draft if needed. Fill in any refund percent.
- Click Approve & send.
If sending fails, the message says "Not sent" and your reply goes back into the box so you can try again.
How to refund a buyer
- Open the conversation.
- Click Refund… in the order panel (or Issue refund).
- Choose a full refund, a percent or a dollar amount.
- The top of the page confirms the refund. If OrderPilot also emailed the buyer, the email shows in the conversation.
How to write your reply policies
- Click Policies.
- Set the Tone (for example "Warm, short, professional") and Sign off as (your store name).
- Click a box to edit its rules, or click + to add a new situation (for example "Did not arrive").
- In the rules window, type a rule and click Add rule (or press Enter). Click a rule to edit it; ✕ removes it. Rename and Delete change the whole box (Delete asks first).
- Click Save & close. Everything saves automatically.
How to handle an A-to-Z claim
Amazon has no way for software to answer A-to-Z claims, so OrderPilot finds each claim, gathers the evidence and drafts the appeal — you paste it into Seller Central. Claims are never sent automatically.
- Open Customer Care → Claims.
- Look at the badges: worth fighting, or likely unwinnable — consider conceding.
- Read the Evidence packet (carrier, tracking, delivery scan, dates and so on).
- Click Draft appeal (or Redraft appeal), and edit the text if needed.
- Click Copy, then paste it into the claim in Seller Central.
- Use Mark as… to record the outcome: Submitted, Won, Lost or Dismissed.
Order & SKU opens the order and its listing side by side.
Tips and troubleshooting
- Keyboard shortcuts (press ? or Ctrl+H for the full list): Ctrl+J / Ctrl+K next/previous conversation, Ctrl+A approve & send, Ctrl+D draft with AI, Ctrl+X no response needed, Ctrl+O full order & listing, Ctrl+U / Ctrl+L Response needed / All emails, Ctrl+E / Ctrl+Q Emails / Claims, Ctrl+P Policies, Ctrl+S search, Ctrl+R reload, Esc closes any popup.
- The page works with screen readers (JAWS, Fusion, NVDA). Inside a conversation, the up and down arrows move between emails and read each one.
- "Turn on Import messages in Setup first" — Customer Care importing is switched off. An admin turns it on in Settings.
- Photos sent before today may only be visible in Seller Central — use the Seller Central button.
- An answered conversation stays on screen until you move to another one, so the sent reply doesn't vanish while you read it.